RESUME
This page highlights my education, experience, activities and affiliations. References are available on request.
Opening Statement
Bachelor of Arts in communication studies, public relations concentration. Epley Undergraduate Certificate in International Public Relations. Strong background in PR writing and production. Trained in AP Style. Skilled in Microsoft Office suite, Google Analytics, Hootsuite, Salesforce and Canva. Experience in Adobe Premier Pro, Adobe Illustrator and Apple Final Cut Pro X. Eager to contribute passion and skills to a professional team.
Education
2016 - 2019
Bachelor of Arts, Communication Studies, public relations emphasis, certification in international public relations; minor in economics, University of North Carolina at Charlotte. Courses include PR Writing, PR Strategy, International PR, Global Media, Communications Campaigns. 3.8 GPA. Chancellor and Dean’s List.
Experience
2020 - Present Raleigh, NC
2020 - Present Chapel Hill, NC
2019 - 2020 Apex, NC
Spring 2019 Charlotte, NC
Intern, Blast PR
Supported media relations efforts through compiling press lists and briefing sheets on prominent reporters and publications. Drafted pitches, press releases, blog posts, POVs, and event and award submissions for over 15 clients. Conducted research on industry opportunities, trends and news relevant to clients' missions and goals. Updated content press and analyst contact managers to include prevalent information about bylines and editorial content.
Social Media Specialist, Renaissance Computing Institute
Responsible for planning, creating, and scheduling social posts for all affiliated social media accounts. Monitored relevant conversations on social media channels and built community presences in associated feeds. Worked with content creators throughout the partner organizations to develop and implement integrated social media initiatives. Evaluated the effectiveness of social media accounts, recommended adjustments and modifications as needed, and tracked and reported performance via goals and metrics. Assisted in further communications efforts, such as event research, presentation creation and website edits.
Communications Consultant, Jayasree Jaganatha Communications
Coordinated and communicated with clients to better understand their brand, goals and vision. Provided analytical reports summarizing the effectiveness of clients’s online presence (websites, social media). Designed and implemented renovated company websites, cohesive to aesthetic and values. Coached clients on social media best practices by creating sample content calendars and appropriate use of individual channels.
Communications & Social Media Marketing Intern, UNC Charlotte Office of Enrollment Communications
Responsible for creating content, scheduling calendars and developing strategies forUndergraduate Admissions social media accounts, including Twitter, Facebook and Instagram.Researched and planned campaigns consistent with UNC Charlotte's brand identity, with a focus on affiliation and engagement. Analyzed trends and complied data tracking growth of current social media initiatives, such as Social Media Ambassadors and #Future49er Friday.Assisted in further tasks requested by departments within Enrollment Management, including mass email dissemination and monitoring engagement during live events.
2017 - 2019 Charlotte, NC
Summer 2018 Durham, NC
2012 - 2016 Raleigh, NC
Resident Advisor, UNC Charlotte Housing and Residence Life
Provided paraprofessional counseling for a residence hall wing of 48 college freshmen. Developed and led student-centered hall programs to promote interaction, education, diversity, health, emotional understanding and growth. Communicated and collaborated with on-campus offices such as counseling, student activities, campus police and maintenance. Designed and wrote content for the Lynch Hall Newsletter, a monthly publication.
Marketing and Communications Intern, Go Global NC
Designed comprehensive website for the Global Teacher Fellowship, an expansion of the Global Teachers program, using photos, animation and graphics. Developed printed materials and presentational tools such as fliers, brochures, booklets, and other materials for the GT Fellowship Toolkit. Proposed and planned social media strategies, such as an editorial calendar and Twitter Q&A session, as well as visibility initiatives, such as themed events and giveaways.
Junior Event Coordinator, Pratham Raleigh-RTP
Served as the junior event coordinator for the annual Raleigh Pratham Gala for five consecutive years. Planned high-profile events with over 300 in attendance. Directed 20 youth volunteers during monthly meetings. Promoted and organized several community-building events, such as 5K runs and youth math competitions.
Activities and Affiliations
2019 - Present Raleigh, NC
2018 - 2019 Charlotte, NC
2018 - 2019 Charlotte, NC
2017 - 2019 Charlotte, NC
2013 - 2016 Morrisville, NC
Public Relations Society of America
Member of PRSA. Contributor to the myPRSA New Professionals Community.
Lambda Pi Eta, UNC Charlotte
Member of the Nu Lambda chapter of Lambda Pi Eta, the official undergraduate honor society of the National Communication Association (NCA). Selected due to academic excellence and involvement in the department.
Public Relations Student Society of America, UNC Charlotte
Member of the UNC Charlotte student chapter of PRSA. Served on the events committee. Assisted in the brainstorming and execution of outings and tours.
National Residence Hall Honorary, UNC Charlotte
Vice President of External Affairs. Head of the Promotion committee. Planned and executed monthly promotion events, such as Fall Festival. Served on the delegation for the 2019 NCARH Conference. Managed residence hall outreach via Instagram and email.
Yearbook Committee, Sanskar Gurukul
Served as Senior Yearbook Editor. Directed a team of 15 collaborators. Planned and documented several events within the organization, such as Field Day and the Diwali Costume Contest. Compiled, organized, edited and published the 2014-2016 yearbooks.